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Rachel Zoe Collection at Selfridges

Life just got a little chicer

Written by . Published on August 4th 2011.

Rachel Zoe Collection at Selfridges

LATER this August, far-famed US based stylist-turned-designer Rachel Zoe will launch her A/W2011 collection exclusively at Selfridges (Oxford Street and online). The UK premiere comes alongside the much anticipated US launch, where the line has stirred up quite the hype and it’s set to be an instant sell-out.

Selfridges Exclusive Rachel Zoe Elizabeth Dress £275Selfridges Exclusive Rachel Zoe Elizabeth Dress £275

With her years of styling experience, the always expanding clientele list and the trust that many top A-listers put in her, we can only ask ourselves why Zoe hasn’t come out with a line of her own before. For Zoe, designing her own collection has long been a deep desire, which is now about to be let loose to conquer the rest of the fashion-minded world. At last, the Rachel Zoe Collection has taken shape for the world to see.

Zoe has taken her inspiration from the millions of exclusive vintage pieces that have gone through her hands while dressing the world’s most beautiful women. The result is an androgynous and powerful look, a simple yet chic collection that embraces the minimalist look and combines feminine clothing with the rough edge that a life in the city brings with it.

Selfridges Exclusive Rachel Zoe Hutton Tailor Tux Jacket £415Selfridges Exclusive Rachel Zoe Hutton Tailor Tux Jacket £415

When it comes to clothes, Rachel Zoe certainly knows what she is talking about. The fine lines and simple tailoring of her entire collection give every woman of every shape the opportunity to either enhance or fake that much desired hourglass figure.

The collection is inspired by four different looks. There’s the Parisian Girl, a girl intrigued by black and white films possible starring Audrey Hepburn and vintage fashion magazine, the ’70s androgynous-inspired Charlie Girl, the sophisticated Uptown Girl, and (of course) the London Girl, who is all about the frisky British, London-cool look and combines vintage pieces with quirky styles.

Selfridges Exclusive Rachel Zoe Ginger Tiered Ruffle Dress £355Selfridges Exclusive Rachel Zoe Ginger Tiered Ruffle Dress £355

In general, the collection partly builds on the success of the S/S2011 minimalist or colourful pantsuit look, but feminises the style by swapping the loose fitting, multi-printed or colour-blocking jackets and pants for waist enhancing jackets with ’70s inspired wide legged pants in basic colours black, white and brown, and daring red.

The three little black-and-white cocktail dresses are equally admirable, their style simple, minimalistic even. It would without a doubt look stunning on Emma Watson attending a premiere, or on Alexa Chung strolling through the quirky streets of East London.

Selfridges Exclusive Rachel Zoe Peggy Flr Sequin Shift £415.Selfridges Exclusive Rachel Zoe Peggy Flr Sequin Shift £415.

The Rachel Zoe Collection is based on classic shapes, looks and tailoring, and by combining Parisian chic and London quirkiness with feminine cuts, can make everyone look elegant and like a million dollars.

Prices range from £165 to £580. Selfridges.com


Rachel Zoe image via http://www.styleite.com/.

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